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Nissan which is widely known as Datsun until 1983 began producing car since 1932.
It was formerly the second largest Japanese automaker after Toyota but has significantly
dropped its position when Honda entered the four-wheel business. During the 90s,
Nissan felt its biggest financial crisis. Then, a French auto company bought a
largest shareholding in the company and placed Carlos Ghosn as president to become
the first non-Japanese to handle a Japanese car company. The following years,
Nissan made history by rebounding from a near bankruptcy to a thriving company.
Nissan first took the challenge to compete with local Unites States cars in 1958.
Together with the Toyota, the Nissan (Datsun) has established its market share
as it entered the foreign soil. By 1970s, Nissan experienced same dilemma like
other car manufacturers experienced. The passing of the Clean Air Act of 1970
in the United States proved to be a direct hit to Nissan. But forced to comply
with the law, Nissan adopted the new technology then to reduce the emission of
harmful gasses that is emitted by the combustion of the engine. The catalytic
converter proved to be the best invention of that time that saved the industry.
Several innovations catalytic converters had occurred. To improve the technology,
three significant persons who took up the challenge to reduce the emission of
harmful gasses coming from the vehicle that changed the history of automobile.
Rodney Bagley, Irwin Lachman, and Ronald Lewis developed the "world’s first significant
pollution control for automobiles" Their catalytic converter was made from "ceramic
honeycomb enables 95 percent of the pollutants from the exhaust to be converted
into harmless water vapor and carbon dioxide."
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Nissan Catalytic Converter
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